After exploring my passion in being a part owner of a boutique style guest house in Riebeek Kasteel, I have decided that I would share some interesting facts with you based on the interests and expectations that drive visitors to small country towns like ours. I found this particularly interesting from a marketing perspective, as we needed to meet the criteria to ensure, we were able to be successful in your journey from initiating this start up and using our practical know how, bundled with our experience as an avid traveler for many years.
The scenic beauty and the landscape of small country towns is often the main draw card. Visitors are often in search of nature and natural beauty, away from the hustle and bustle of a city. Waking up to the sound of a rooster in the morning is definitely a more pleasant way to start your day. Only when you are away in places that provide this surround, do you realize how much you need to unwind and recharge those batteries. We all need to stretch our legs and breath in the fresh air to destress and learn how to switch off and relax.
Speaking of stretching one’s legs, normally every bit of culture in small getaway towns is in walking distance. Visitors can set out early on foot, or perhaps on a bicycle to the main town square for some traditional farm style treats after a hearty complimentary breakfast at the guest house. A curious palette will await those visitors that are often in a place to explore the traditional cooking and savour the flavours that are presented by the locals. This is the perfect opportunity to escape the crowds and experience the life at your pace. Country escapes are normally very different to larger cities as the tourists are more relaxed with a different intention in mind.
From my experience of small towns, the community is very friendly and provide a welcoming and belonging to their visitors. This applies to the country residents that are always willing to chat and answer your questions through to the businesses and the restaurants you frequent during your stay.
Country towns generate their income by sharing their outdoor activities within their landscape with their guests. I refer to things like horse riding, walk and mountain trails as well as cycling routes around and about the town. Most of these activities will also include interesting stories from the local guides or the businesses providing the experiences.
Keep in mind when you are deciding on a town to visit, the time of the year. As most of the country towns are big in some form or agriculture, this will determine the seasonal landscape, as well as dictate as to what is in season. The Cape is well known for many things, one being the wines that we boost international acclamation and awards. There are surprisingly many small-town events and festivals happening all year round, so keep an eye open and don’t forget to book.
Evenings are normally quiet and wind down early after a day out doors. Sunset, a meal at one of the local eateries accompanied by a glass or tow of wine is the norm, not forget appreciating the silence and an outdoor stargazing experience in the clear night skies.
Another reason small towns are attractive is they are often the places that people reaching retirement age will be considering as a long-term relocation option. Small towns are also starting to consider this “community”. Most have actioned towards such amenities as health care and quality of living to accommodate their lifestyles.
Why Riebeek Kasteel an Attractive Destination
My partner and I decided to leave the corporate life in the city in search of a healthier and more natural way of life. Being a city person for almost 30 years we decided to explore our options. Many drives around the peninsula and the Western Cape, Google searches that led us to many exciting and new places where we got to experience the local culture, cuisine and the landscape. And guess what, Riebeek Kasteel came out tops, ticking all the boxes. Only 80km from Cape Town, this picturesque country town was the place we fell in love with. Two years later, we are still here and very happy with our decision. This is paradise in every way. This quaint town offers a blend of natural beauty, cultural heritage, culinary delights and a very welcoming community. I will add that this town is a worthwhile destination to visit.